Why Businesses Must Care About Desertification

Desertification and land degradation threaten global ecosystems, food security, and water resources. According to the UNCCD, up to 40% of the world’s land is degraded, and droughts have increased by 29% since 2000 due to unsustainable practices.

COP16: A Call to Action

The recent COP16 in Riyadh highlighted the urgent need to restore degraded land and boost resilience against droughts. However, with limited progress at international negotiations, businesses must take the lead.

Why Businesses Should Act

  1. Supply Chain Resilience: Degraded land disrupts agriculture-dependent industries.
  2. Sustainable Practices: Adopting land-friendly practices can secure long-term profitability.
  3. Market Opportunities: Investing in land restoration can create new economic ventures.

Even in the absence of strong global agreements, businesses can pioneer change by transforming their operations to align with sustainable practices.

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